Friday 30 December 2011

The Sales

So the festivities are over and within a flash the shopping frenzy has begun again. While out with friends it became clear to me how busy the shopping centre was. I don't need to explain the boxing day sales to anyone, really as we all have heard of them though this year it made me think of something slightly larger and that being the economic climate in which we live.  It appeared to me regardless of the time moving into early evening, on how full the place was (despite the economic downturn). It partly made we question the extent of the downturn, seeing as most of the consumers had most likely spent a large sum of money on Christmas, why were they so compelled to spend so quickly again?  Was it just for the sake of a good deal, or are theses goods which they would have otherwise bought regardless of the sale and just saving themselves some extra money. This sale and buying culture is good for the economy and the shops. Though i believe there is a deeper underlying problem there. It is good to see consumer confidence though have we got a problem with overspending when in fact the benefits from these goods however big will only last a short while; would it not be better that in fact consumers spent money on paying off debts and larger issues that often pin people down rather a new top despite the one they are wearing fits perfectly well.

I in no way reject the new found consumer confidence or the benefits to the shops or to market confidence, however i just wonder would some of this money be better spent in getting individuals out of there own individual debt seeing as so much money was spent so recently over Christmas.

Have a Happy New Year
  Joshua

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